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Function Comes First

I was travelling to work by train, as usual. I guess I am not in the best of moods when I am still fresh from bed, but I was getting really irritated by the doors between compartments. I don’t know how many times I have had to help elderly people get through them because those doors are really heavy. Surely …

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Graphic Design

“Do it yourself” logos

I was peacefully surfing the internet, in a moment of cyber relaxation. Suddenly I realize my Firefox has an open tab with some site waiting to be looked at and, wondering whether lack of coffee was getting to my head or my touchpad decided I clicked on some Google link, I clicked on the tab. There it was: an automated …

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Graphic Design

Spec Work: the Fine Line

The other day I was sitting in a restaurant with my colleagues, happy to put my teeth onto some Italian gnocchi with tomato and basilico (basil.) We just had a meeting, but there were questions I couldn’t ask in that meeting as they were not pertinent. I thought—let’s see what these other designers think about spec work, so there was …

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Graphic Design

How to Write a Great Case Study

Case Studies are a very effective promotional tool. Next to White Papers, they are the second most popular device used to promote the benefits of a product or service. With that in mind, if you’ve been commissioned to write a case study or are new to this area, this backgrounder might help.

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Graphic Design